The value of working with a Certified Financial Planner

February 21, 2018

Wealth planning is more than budgeting, saving or having the perfect investment strategy. It’s a process that sets you on a course toward achievement of your personal goals, needs and priorities through the proper management of your financial affairs.
Commentary from Mailey Rogers Group during our Smart Woman, Smart Investor event

In the world of wealth management, there are plenty of acronyms used to describe the professionals our clients can work with. From CSC to PFP to CIM, the list is long – and often confusing. Even when you know what the letters stand for, understanding the complexities of each designation is a whole other ballgame.

Mailey Rogers Group understands the value in informing and empowering our clients through knowledge. Today, we’re going to look at what it means to be a CFP – a highly regarded financial designation that was obtained by Kim Mailey in June 2007.

What is a CFP?

The Certified Financial Planner (CFP) designation has been described as, ‘the highest standard in personal financial planning, qualifying financial planning professionals to provide their clients with comprehensive financial advice’1. It is earned by meeting strict requirements in four categories: education, a CFP exam, work experience and ethics. Areas of study include risk management, tax planning, investments, retirement and estate planning, education planning and analysis. There is also an emphasis on professional conduct and regulations.2

Rob Carrick of the Globe and Mail describes the CFP designation as, “bigger, better and an ideal designation on which to build a single accreditation for the professional adviser”. Furthermore, he notes that unlike several similar financial designations, such as a PFP, the CFP is administered by the non-profit Financial Planning Standards Council, giving it added credibility. To put it simply, Carrick ends with, “look for the CFP if you’re seeking true financial planning and not someone to sell you mutual funds.”3

A Mailey Rogers Group commitment

Financial planning leads to confidence, which leads to opportunity and informed decision-making. According to the Financial Planning Standards Council (FPSC), Canadians who engage in comprehensive financial planning report significantly higher levels of financial and emotional well-being than those who do no (or limited) financial planning. This is very powerful, and the reason Mailey Rogers Group is so committed to our clients’ total care.

Exceptional skill, unparalleled client care

Prescription without diagnosis is similar to advice without the deep knowledge that comes through detailed financial planning. We have witnessed the benefits our clients receive through Kim Mailey’s financial planning expertise, and are pleased that this skill and dedication runs throughout the Mailey Rogers Group team. Our comprehensive, collaborative approach to wealth management involves a high level of personalized financial planning that is unique to each and every Mailey Rogers Group client. One element of this comprehensive care is rooted in the personal – getting to know our clients, understanding their needs and goals, staying informed so their financial plan can evolve along the path of their lives. However, the other side of things involves the technical skill involved – and that’s where Kim Mailey’s CFP designation becomes so valuable. It’s wonderful to work with a friendly, attentive wealth advisor, but they must have strong professional skills to complement the personal connection. In offering both, we have become the prestigious wealth management group we are today.

If you have any questions about our services or would like to discuss financial planning with Kim Mailey, please contact our team.


1 https://www.cfp.net/become-a-cfp-professional/a-career-in-demand/what-cfp-certification-can-do-for-you
2 https://www.investopedia.com/terms/c/cfp.asp
3 https://www.theglobeandmail.com/globe-investor/personal-finance/financial-advisers-a-tale-of-two-certificates/article4083578/